The global wireless bluetooth printer market reached a value of about USD 28 billion in 2020. The market is further expected to grow at a CAGR of 7.4% in the forecast period of 2021-2026 to reach a value of approximately USD 40 billion by 2026. The zink wireless bluetooth printer segment is expected to witness a robust growth during the forecast period. The zink printing technology does not require any ink or toner and rather utilises a specially designed paper coated with a composite material of cyan, yellow, and magenta dye crystals. These printers offer high-quality printing, and thus, are expected to witness increased demand for photo printing applications. Further, the growing popularity of online shopping will positively impact the growth of the segment over the forecast period.